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The Mystery of the Missing Mall
You might think all of this emphasis on local search is too much — do you really need to go to the trouble of claiming your listings, verifying your information, and so on? Wasn’t Google supposed to be...
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The Two Things You Must Do to Support Your Site’s SEO
When it comes to improving and maintaining your search rankings, there’s no magic bullet. Search algorithms, and search results, are ever shifting. We’ve noted in the past that the Google algorithm...
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How to Avoid Blogger’s Block
We regularly tell you that one of the most vital areas for SEO is having fresh, original content on your site. That means not just having the kind of “thick” content that search engines prefer — it...
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Local Search: Does Your Business Make the Grade?
In case we haven’t yet convinced you that local search is important, would seeing a custom “report card” — tailored to your business — seal the deal? You might think that because your business shows...
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How to Get the Most from Your Business’s LinkedIn Page
Despite its ubiquity, LinkedIn isn’t what comes to mind when you hear the term social media — we think of Facebook, Twitter, and other sites first. But don’t underestimate the value of LinkedIn,...
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Optimizing Your Website for Mobile: Why It Matters
It’s not just teenagers who always have their heads tucked toward their smartphones and thumbs constantly moving. Internet-enabled portable devices are fast becoming ubiquitous — the usual “generation...
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Higher Power SEO a Sponsor for Tet Festival
For the second year in a row, Higher Power SEO was a sponsor of San Diego’s annual Lunar New Year festival. Held February 13-15 at Qualcomm Stadium, the festival marked the beginning of the Year of...
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More Info on Google’s Mobile-Friendly Update
Our post last month on Google’s pending “Mobile Friendly” algorithm update got a considerable amount of attention from our readers. We got comments that ranged from “Yikes!” to “What can you do to make...
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Landing Page + Video = More Leads
Chocolate’s delicious. Peanut butter’s great. But peanut butter and chocolate together? Amazing. Sometimes, taking two things that are already pretty terrific on their own and combining them creates...
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We’re Partnering with Google to Get You On the Map
We keep talking about how important local search is for business, and we’re hardly the only ones. Now Google has a major initiative — Let’s Put Our Cities on the Map — that aims to do just that, as...
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Latest Google Algorithm Updates: Colossus and the Phantom Menace
Usually when we tell you about Google’s latest update to their mysterious search algorithm, the mystery has at least been packaged up with a friendly animal name (think Panda and Penguin). Not so much...
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How to Make an Infographic
You can embed this Infographic on your site by copying and pasting the code below. <p><strong>Please include attribution to http://higherpowerseo.com with this...
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